Tranquility in the City: Path to Now
Nestled within the constant motion of Taipei, Path to Now is an alternative healing studio offering a gentle reset for busy urban lives. Through support groups, classes, and one-on-one sessions, the studio helps individuals cultivate a healthier relationship with themselves and those around them. I partnered closely with founder Sunny to lead brand strategy, visual identity, and the design and development of the website. Together, we repositioned the studio from a tool-driven practice to a facilitator-led, nervous-system informed approach rooted in Sunny’s lived experience navigating depression. Inspired by shinrin-yoku and the therapeutic ritual of tree embracing, I created a Tree-Hugging Figure that captures the feeling of being held and grounded. Paired with softened, organic typography, the identity balances calm and playfulness, building trust while steadily growing engagement and visibility.
Client
此時此地x身心沐浴 Path to Now Studio
DELIVERABLES
Brand Strategy Visual Identity Web Design + Development
Year
2026
Credits
Copy - Sunny Chen


